A Short Note to New Subscribers
Welcome new subscribers! NMSU Business Outlook is a free, monthly online publication sponsored by NMSU’s College of Business. Its primary audience is business practitioners and laypersons. If you prefer not to receive these alert emails, which link to each new issue, please contact me at firstname.lastname@example.org and I’ll remove your email address from the subscriber list. That said, please try a few issues before deciding. Thanks, and feel free to forward the email address of anyone you believe would appreciate these monthly alerts.
Mike Hyman, Executive Editor
Training Topics: Which Do Sales Managers Use?
Dr. Robin T. Peterson, NMSU
One major issue that sales managers face in designing training programs for their sales personnel is “What should we cover?”
Complete Article: Training Topics: Which Do Sales Managers Use?
Multi-level Marketing: A Pyramid Scheme by Design
Dr. Michael R. Hyman, NMSU
(Previously published: November 2007)
Multi-level marketing (MLM), also called network marketing, is a way of distributing products or services in which the distributors earn income from their own retail sales and from retail sales made by their direct and indirect recruits. Many marketing practitioners, a few marketing scholars, and even the Federal Trade Commission, contend MLM is not a de facto pyramid scheme. Are they correct? The answer is “no,” and the reason for that answer is economics reduces all MLM schemes to pyramid schemes.
Complete Article: Multi-level Marketing: A Pyramid Scheme by Design
Ethical Obligation of Business is to Make a Profit: Corporations Cannot be Unpatriotic
Dr. Chris Erickson, NMSU
Are businesses “unpatriotic” if they seek to avoid U.S. taxes by changing their corporate domicile to a foreign address? The process, referred to as “inversion,” is popular now, as U.S. corporate tax rates are high by international standards. Especially vexing is the provision of the U.S. tax code that requires paying taxes on repatriated foreign profits—a provision not found in any other country’s tax code.
Even One-Armed Economists Support Free Trade: Special Interests, Xenophobia Stand in Way of Globalization
Dr. Chris Erickson, NMSU
Harry Truman famously wished for a one-armed economist, having grown tired of economic advisors who said, “On the one hand, this. On the other hand, that.” But even one-armed economists agree on the desirability of free trade.
Marketing Research Tutorial
Your Obligations to Survey Participants
Dr. Michael R. Hyman, NMSU; Dr. Jeremy J. Sierra, Texas State University
(Previously published: August 2010)
We review respondent-related ethical do’s and don’ts to follow when conducting a survey. These do’s and don’ts include obtaining consent, avoiding deception, ensuring privacy, representing the research sponsor truthfully, and presenting the survey process overtly.
Complete Article: Your Obligations to Survey Participants
Dr. Christopher A. Erickson, NMSU
The Union Pacific Intermodal facility opened with great fanfare and hope. Nevertheless, overall manufacturing employment is down a jaw-dropping 11.5% since last year despite 600 new jobs associated with the facility. Las Cruces economic data are mixed while the statewide economy seems to be in full recovery mode.
Complete Article: Talking Points