DFEI: Corporate Citizenship and Responsibilities


Corporate social responsibility (CSR) views the organization as having a responsibility to benefit society. Missions are considered with respect to their various broader impacts on different constituencies, people’s quality of life, regional economy, security, safety, or environmental sustainability. An organization must use power and resources responsibly. It must guard against the abuse of power affecting those dependent on the organization or vulnerable to its demands.

NMSU Resources

Gary Fisher: Chevron Corporate Responsibility. Nov. 11-12, 2010.

Modules & Cases

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Other Resources


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Other Works

Gary Fisher: Chevron Corporate Responsibility

Part 1. Intro: Bruce Huhmann (DFEI chair) introduces Gary Fisher, General Mgr, Corporate Public Policy, Chevron Corporation.

CSR: Corporate Social Responsibility

Nov. 11-12, 2010: Gary Fisher (General Manager, Corporate Public Policy, Chevron Corp.) spoke at NMSU about corporate social responsibility (CSR) to 139 undergraduate and 43 masters and doctoral business students.

The students were from many business disciplines including Cost Accounting, Marketing Strategy and Policy, and Current Issues in Business. Fisher also participated in an open seminar and two networking luncheons with graduate business students.

The video series covers a range of topics and are available below and in our Ethics Initiative Playlist.

Part 2. How Chevron moved into CSR; definition of CSR

Part 3. The Chevron Way. CSR and strategy

Part 4. Five principles of corporate responsibility

Part 5. Corporate responsibility/management hierarchy: Operationalizing vision statement, values, and principles

Part 6. Operating environment influences on CSR

Part 7. Part 6 continued

Part 8. Stakeholder engagement

Part 9. The growing importance of social performance internationally

Part 10. Social impact assessment/social investment

Part 11. The science and art of stakeholder engagement

Part 12. Social Investment Case Study: The Global Fund to Fight AIDS, TB, and Malaria

Part 13. Q&A: What’s the future of corporate responsibility?